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Thursday, June 08, 2017 by Dorian Capers

Thank You For Participating in the'I Swim Because' Contest!

Thank You For Participating in the
'I Swim Because' Contest!

Our goal is to teach young children to swim in a positive, safe, and loving environment. We recognize that each child is an individual with different emotional and developmental abilities and we cater each lesson to those needs.

In addition to teaching the skill of swimming, we also strive to develop each child's self-esteem, confidence, and love for the water. Because creating a happy swimmer is a gift that lasts a lifetime.

We also understand that swimming develops into a true passion for many. This is why we wanted to know what inspires you to swim!

THANK YOU to everyone that participated in the 'I Swim Because' contest! We had an amazing turnout and learned why many of our peers and students swim. We saw some truly inspiring individuals sharing why swimming is close to their heart.

I Swim Because...


The 'I Swim Because' social campaign asked individuals to submit a video, picture, or comment to their local swim school sharing why they love to swim. The school that generated the most entries, as well as likes and comments, would have 5-time Olympic gold medalist, Missy Franklin come to their school! The contest saw huge engagement. Over 400 of you told us why you swim generating over 58,600 video views and 7,000+ social likes and comments. We are proud to be part of a community of such passionate swimmers. 


Many of you know the physical and emotional benefits of swimming. Water throughout many cultures is seen as a source of calm and serenity. Scientists have even found that the brain responds to the sound of flowing water in a very specific way.

" 'These slow, whooshing noises are the sounds of non-threats, which is why they work to calm people,' said Orfeu Buxton, an associate professor of biobehavioral health at Pennsylvania State University.
'It's like they're saying: 'Don't worry, don't worry, don't worry.' " - LiveScience

But more than this, many of you have personal connections to swimming as an activity. We saw the strength of children and adults determined to beat cancer use swimming as a means of freedom and exercise. We learned of those with sensory and proprioception impairment use being in the water to help themselves train those areas of their brain. And last, but certainly not least, we saw all of you share how much swimming energizes you. If it's competing, pretending to be a shark, or because you love splashing, we encourage you to 'just keep swimming'!

And the Winner is...

Swimtastic sister school, SwimLabs Sandy, Utah!


Thank you to everyone who shared your passion for swimming! 

What were some of your favorite posts? Search the hashtag #SwimWithMissy on Facebook and find some amazing fellow swimmers!

Hadhazy, Adam. "Why Does the Sound of Water Help You Sleep?" LiveScience. Purch, 18 Jan. 2016. Web. 07 June 2017.

"Proprioception." Wikipedia. Wikimedia Foundation, 04 June 2017. Web. 07 June 2017. https://en.wikipedia.org/wiki/Proprioception